This video introduces venture capital (VC) funding as a key to business success, particularly for startups. The speaker, Salvador Briggman, aims to demystify VC, explaining what it is, how it works, and how entrepreneurs can use it to grow their businesses.

He outlines the typical funding stages:

  1. Pre-Seed Funding: This initial stage relies on personal funds (savings, credit cards), friends, family, angel investors, accelerators, incubators, or crowdfunding (Kickstarter, Indiegogo, WeFunder).1 The goal is to achieve a proof of concept, prototype, or product-market fit. VCs are typically not heavily involved at this stage.

  2. Seed Stage Funding: This is when VCs begin to play a significant role. Businesses at this stage usually have a proven concept or some market traction and are seeking funds for growth, marketing, sales, and operations. This can lead to Series A, B, and C rounds as the company hits further growth milestones.

The speaker differentiates VCs from angel and retail investors. Venture capitalists are fund managers who invest pooled capital from other individuals into startups, seeking a significant return (often 30-40% annually) for their investors, typically within 5-7 years.2 They usually take equity in the company and may also provide strategic advice and connections.3 They often specialize in specific industries and look for scalable businesses.4

To secure VC funding, entrepreneurs need to:

  • Understand their current funding stage.

  • Identify the assets and growth milestones needed to reach the next stage.

  • Strategically connect with VCs through networking, referrals, accelerators, or industry events.5

The speaker emphasizes that while competitive, VC funding is attainable, and many founders successfully raise capital. He encourages aspiring entrepreneurs to think bigger, be informed, and persistently pursue funding for their ideas.

Provient de : Crée ton business